Stampede Rebrands as Exertis, Setting the Stage for a New Era of Specialist Distribution

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Reaffirming its unique ability to serve as the industry-leading high value added, specialist distribution partner for manufacturers seeking multi-market expertise, flexible supply chain solutions, and the financial resources to help them scale locally and globally, Stampede today announced that its operations in the United States, Canada and Latin America are rebranding as Exertis, aligning with other DCC Technology owned companies around the world.

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According to President & CEO Kevin Kelly, going forward the newly renamed company will, beginning with Exertis ProAV, operate a series of specialist Exertis brands focused on the ProAV and Mobile Living channels.

“This is the beginning of a well thought out and financed strategy to reshape the landscape of 21st century distribution and supply chain management in ways that create significant new value for our manufacturer and reseller partners,” Kelly said today.

According to Exertis International Managing Director Clive Fitzharris, “Today marks the completion of a global strategy to align all of our businesses under the Exertis brand. Stampede is now aligned in name with the rest of our businesses around the world.  As such, Exertis is now the brand of the future when it comes to value-added specialty technology distribution and supply chain support wherever our customers do business anywhere in the world.”

According to Kelly, broadline generalist distributors are a thing of the past and value-added distribution is evolving into specialist distribution, with an expanded emphasis on dedicated sales teams organized to drive sales growth for vendor partners in the key specialist markets — starting with ProAV and Mobile Living. 

“Each of these markets has unique business requirements that only Exertis will be able to meet, locally and globally, by providing specific products and solutions tailored to each specialist market,” Kelly emphasized.  “This move signals the start of an exciting new era in specialist focused, value added distribution on a global scale, an era built on specialists that are laser focused on targeted ProAV and Mobile Living categories, in addition to ongoing businesses in drones, retail, and soon gaming and enterprise.”

“We can help manufacturer partners scale at an unprecedented rate with the unique combination of proactive market expertise, financial resources and supply chain solutions expertise that only Exertis can provide.  Our partners can expand globally through a single efficient supply chain system and even serve global customers with one point of contact, one purchase order and one currency,” Kelly emphasized. 

Kelly emphasized that, for vendors, this means faster and greater reach to every market in the world. For resellers it means access to brands, products, programs and support on an unmatched scale.  For customers, it means solutions that represent the very best in breed across every category, integrated into a seamless solution that works for them in their market segment. 

“The Pro AV industry has grown exponentially across all verticals for the last ten years and, despite the challenges posed by the current Covid pandemic, the industry will continue growing again in 2021, driven by an insatiable human need to connect and collaborate through the technologies, products and solutions that our manufacturer partners create every day,” Kelly concluded.  “Now, Exertis’s vast financial resources and logistics capabilities will empower our partners to reach more customers, more efficiently and more profitably than ever before.  Extraordinary things are going to come from this!”

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