Core Brands Introduces New ELAN Builder Program Centered on the Award-Winning ELAN Home Automation Platform

First webinars to help dealers increase sales to homebuilders will take place on March 28 and March 30. Registration is open.

Leading control, audio, and power solutions provider Core Brands today announced the introduction of the ELAN Builder Program to help builders sell more homes. ELAN provides homebuilders with a range of entertainment and control solutions that can be further personalized to meet the needs of individual homebuyers. 

“ELAN offers builders the best home automation standard to help sell more homes,” emphasized Core Brands Director of Builder Sales Bret Jacob.  “Today’s homeowners demand home technology and entertainment options in their new homes, and they want their technology and entertainment to be easy and personal. The ELAN Builder Program takes the confusion out of offering and delivering home automation standards. ELAN has been innovating home technology solutions for three decades with a philosophy of ‘Your World Made Simple.’  Most recently, ELAN was recognized for offering the best user interface by the CTA Tech Home Mark of Excellence Award Committee. We are now making it easier than ever for our dealers to bring ELAN solutions to their builders, and we are certain that this program will generate new builder leads for our dealers.”

Dealers can learn more about the ELAN Builder Program by attending one of the Selling More Homes with Personalized Home Automationdealer workshop webinars. These webinars will feature renowned homebuilding authority Mike Moore. The first two webinars will be held on March 28 and March 30, 2017.  Registration for the webinars is now open.

The presentation will include a program overview from Bret Jacob, Core Brands Director of Builder Sales, and a summary from Mike Moore on the best practices for selling new homes faster and for more money by personalizing them with technology. Bret Jacob and Mike Moore will then launch a series of webinars and in-person presentations directly to builders.

In 1996, Mike Moore co-founded and developed Options Online, an award-winning online design studio and operating system for the homebuilding industry, now available as Studio Chateau. Moore has been inspiring, motivating and coaching builders and product suppliers to new home builders ever since. His workshops help sell more homes through personalizing new homes with compelling options.

The ELAN Builder Program offers builders a complete range of benefits including aggressively priced and powerfully featured base packages, outstanding direct manufacturer support and project oversight, and industry-leading model home and incentive programs. The program’s benefits to homebuyers are equally strong and include the fact that the award-winning ELAN system features the easiest to learn and use user-interface that is easily personalized for each individual buyer.

Dealers who want to learn more about the new ELAN Home Builder Program can contact Bret Jacob by email at bret.jacob@corebrands.comor by phone at (800) 472-5555.