NanoLumens Vice President of Sports and Arenas Rob Jackson challenges VenuesConnect attendees to create immersive fan experiences anchored in LED visualization that can’t be found anywhere else.
With the cost of attending games rising annually, arena and venue owners face an increasingly challenging task — convincing cost-conscious fans that the game-day experience they will have in the arena is better than the viewing experience they will have at home watching the game or event on their HD television. Owners need to re-imagine the fan experience from the ground up with immersive display technology that can be built in any size, shape, or curvature and unique to each venue environment.
“Ticket prices combined with state-of-the-art home entertainment technology and streaming options pose a potential threat to the owners of venues and arenas,” NanoLumens Vice President of Sports and Arenas Rob Jackson explained. “If you want fans to invest their entertainment dollars on live sports and entertainment events, you have to find a way to give them an experience they can’t get at home or at the local sports bar— and that experience begins with a state-of-the-art NanoLumens LED display solution that quite literally surrounds fans in their seats.”
NanoLumens is unique in its ability to design, engineer, manufacture and install LED visualization solutions that are tailored to the performance and installation environment of each customer, Jackson emphasized. Unlike virtually every other display manufacturer, NanoLumens globally sources components that it designs from scratch, including the company’s patented, award-winning Nixel™ that allows NanoLumens to design displays in literally any size, shape, or curvature that the customer and venue requires.
A growing number of prominent venues have come to rely on NanoLumens for solutions that forge a better, more compelling connection with their fans and visitors. Some of these venues include the AmericanAirlines Arena, home of the Miami HEAT; EverBank Field, home of the Jacksonville Jaguars; TD Garden, home of the Boston Celtics and Boston Bruins; Gillette Stadium, home of the New England Patriots; Quicken Loans Arena, home of the NBA Champion Cavaliers; and the Atlanta Falcons Mercedes Benz Preview Center.
NanoLumens installations fit the unique requirements of each customer’s needs. “The end result is a one-of-a-kind solution that commands a higher premium in sponsorship and advertising dollars from the venue’s marketers who are looking to more effectively engage with fans and event attendees while providing sponsors with attention-grabbing activation options,” Jackson said. “That’s why we’ve designed our displays to be absolutely “plug and play” and can be used with any popular technology, including virtual and augmented reality, beacons, and more that teams and sponsors are interested in incorporating into their game-day experience in order to connect with their younger fans.”
NanoLumens also offers the ADVANTAGE technology renewal program, designed to help businesses gain a competitive advantage with the latest in technology. The program protects against obsolescence, simplifies asset management and streamlines display visualization into a one-stop solution.
Rob Jackson will be attending the upcoming VenuesConnect 2016 in Minneapolis, MN from July 23-26, 2016. Media interested in meeting with him to learn more about NanoLumens’ digital wallpaper technology can contact Liza McIntosh at Griffin360 at liza@griffin360.com.